SoGaMo – the SoLoMo for enterprise…

I believe that the new breed of SoGaMo applications are going to rule the enterprise space for the following reasons:

  • The gap in user experience for today’s worker, between the applications and software used at work and during personal time, is widening at an unprecedented pace. Imagine the contrast for a person using Mint.com as a personal finance management tool vs. using a popular ERP package at work and the argument should hit home. And when benchmarked against today’s B2C social apps and mobile applications, the contrast is even more apparent
  • Today’s organizations (and their CIOs) are far more open to the idea of providing access to enterprise applications outside the confines of their walled garden (popularly known as the Intranet, which btw is soon to become a thing of the past with evolution of enterprise social networks and knowledge management systems)
  • Employees are insisting on access to their personal tablet devices and smartphones, therefore CIOs have no choice but to support mobile access for even productivity applications
  • Lastly, as digital natives start to dominate the workforce, traditional methods of motivating them are going to become increasing ineffective. However, game mechanics that have proven to influence behavior in the B2C space hold lot of promise in engaging these new age employees

To help further draw the point home, lets look at a few SoGaMo enterprise applications:

  • Keas (company) is disrupting the concept of employee health and social wellness through innovative use of social media and online games
  • Rypple (company) (acquired by Saleforce.com) is a web-based social performance management platform that helps companies improve performance through social goals, continuous feedback and meaningful recognition
  • MindTickle (company) is revolutionizing the space of employee learning and engagement. MindTickle’s Saas platform has turned new hire onboarding and team engagement into delightful experience for the employees and hassle-free for the companies like Yahoo!, InMobi and SAP Labs.

Is SoGaMo the SoLoMo for enterprise? Which companies are at the conflux of Social, Gamification & Mobile?

What are good examples of gamification in India?

Here is one example of a pathbreaking application of Gamification for ice-breaking among alumni of the Indian School of Business (ISB), Hyderabad. This was accomplished using the gamification platform of MindTickle:

The Indian School of Business (ISB), ranked among top 15 b-schools globally, wanted to engage the thousands of alumni spread across various locations and timezones on its 10th anniversary celebration. The MindTickle team helped ISB run a week long online competition that invited the alumni to interact and network with one another and learn about various institutional updates and trivia in the process. The following elements of gamification that were successfully leveraged:

The FarmVille like social features of refueling that requires
users to interact with other participants in order to advance to further levels worked out very well.
Moreover social status through virtual rewards and medals encouraged
interaction among the 2012 batch students and 3K+ alumni.

The metrics from the HiFli Solstice 2011 speak for themselves:

  • Average engagement time was 40+ mins
  • Each user had an average of 11 interactions
  • Each user viewed an average of 5 other profiles
  • Hundreds of new LinkedIn connections were formed among the alumni as a result of HiFli

For details, refer to
http://www.mindtickle.com/hifli

What are good examples of gamification in India?

Gamification: a fad or here to stay?

Gamification is a tool, and therefore a means rather an end in itself. Like Sean Bell mentioned in his answer very aptly, gamification is all about user behavior and incentives, which are further rooted in basic human pyschology. Therefore, one could argue that gamification has been around much longer (perhaps as long as loyalty programs for airlines and credit cards have existed), and its just that the news sites and entrepreneur community looking for a new buzzword to look for after social media seems have to have latched on to it. 

So whats interesting about gamification that is making people talk about it – imho its only now that gamification as a concept is becoming more mainstream – is that the true value of gamification is going to be unlocked. Whether it is BadgeVille improving the performance of call centers by motivating the CSRs to improve call metrics, or it is BunchBall adding value to the salesforce platform, Rypple making performance management more effective or it is MindTickle adding gamification to new hire onboarding, the concept is here to stay. It may so happen that in a few years gamification as a concept may become part of the 2.0 infrastructure and fades into the background and the media/news will be talking about the next hype cycle.

Personally, I am very curious to see what comes out of bold gamification efforts from innovative companies that are looking to use game mechanics to help people manage their lives better – gamification of life (
http://venturebeat.com/2012/03/0…
)

Gamification: a fad or here to stay?

New Hire Onboarding 2.0 for the Next Generation Employee

New Hire On-boarding 1.0 (Motivation and Context)

New hire orientation (aka on-boarding in the US and induction in Asia and Europe) is a great opportunity for an organization to turn new hires into productive and committed employees. It is a widely known fact that majority of employees make their decision to stay with the company in the first three months of joining, and a study by Abardeen group (
http://www.blumeconsulting.ca/wp…
) has shown that new hires who engage enthusiastically in the onboarding process become productive quicker.

At MindTickle, we have worked with a number of companies both large and small across various industries and countries and have found that there is lot of opportunity for all organizations, business units, managers and teams to organically improve their performance by increasing engagement levels in the first week of joining of a new employee.

However, new hire on-boarding continues to be a checkbox in the lifecycle of an employee and is not given due importance. There are many problems that are faced by employees during the induction process, but the gravest of them all is that they end up being dull and unexciting.

Opportunity

I believe that a comprehensive and effective new hire on-boarding program should include the following elements:

1.    Get the new hire excited and welcomed, many new hires join with a buyer’s remorse; you can help the new hire overcome that by enthusing him or her about the company's businesses, history, vision, culture and values
2.    Efficiently complete new employee formalities; have a well defined process and systems for leveraging recruiting data and keeping form filling at a minimum and standardized online processes when possible
3.    Prepare newly hired employees to succeed at their job; provide the new hire a context of how his or her role contributes to the success of the overall organization; equip the new hire with skills and knowledge – most companies focus on this aspect and have processes for in-classroom and e-learning
4.    Make the new hire feel connected with the social fabric of the organization; Provide opportunities to engage with other new hires in the cohort, socialize with existing employees and understand company’s social culture
5.    Continuously evaluate the effectiveness of the on-boarding process

New Hire On-boarding 2.0 (Using Gamification to Engage New Hires)

Even a best-designed on-boarding program that takes care of the above checklist can end up providing an insipid experience and consequently fail to make an impression of the new hires.  The next generation employees, especially the young digital natives, struggle to sit in a classroom for long durations listening to presentations about the corporate structure, values, etc. There are some instructors who can make these presentations interesting and interactive but that experience is very instructor dependent and companies struggle to provide a consistently engaging onboarding experience.

“Gamification” on the other hand, is a great tool that can motivate the employees to absorb the induction material on their own in an appealing online social game format. Winning prizes, medals and social status/titles on climbing up levels of a game makes the new employee feel motivated and appreciated. For details refer to this other thread on Quora (Onboarding: Which companies have inventive on-boarding processes for new employees. And what are they?) on the case study of how a Gamification solution was effectively implemented

What are "best practices" related to on-boarding of new employees?

What is the purpose of life?

The question is akin to a multivariate optimization exercise (well thats only going to satisfy one half of the brain, but I figure coming close to answer half of this question might be good enough). So that question is – what is the “objective function” of the complex optimization exercise called life? What is the “goal seek” for our “excel”ence in life? 

That being the primary question, here is the secondary question -

What is the time horizon of this exercise?  

Should we optimize life for this lifespan or include the relevance of our actions in the larger scheme of things?  Many people will infer that I believe in rebirth or karma.  Maybe I do, maybe I dont.  I dont know.  But I do know that our actions and the optimization solution will be different depending on whether we optimize for the 60-100 years that we are expected to leave, compared to the situation where we “goal seek” for the impact of our lives on our kids, their kids, subsequent generations, our planet,  the universe, the combined conscience of humanity and this list goes on…

Often, when I delve on these questions, I start believing in the concept of the “matrix” (yes, the cult movie series).   But more on this later.  For now I will stop here.  I promised to myself that I will resist the temptation to jump to answers and give the due credit to the question.

I had a nice long discussion with one of my good friends, Ravi Ivaturi. Ravi’s view is that the objective of life should be ‘the original’ reason why life evolved in the first place’. I think this opinion is a good example of deductive logic. I beg to differ. This logic assumes that a life came about for a reason, and on top of that assumes that life has no free will and it should do whatever it was destined for. This is similar to the argument:

Premise: Every event has a cause
Premise: The universe has a beginning
Premise: All beginnings involve an event
Inference: Implies that the beginning of the universe involved an event
Inference: Therefore the beginning of the universe had a cause
Conclusion: The universe had a cause

In other words, since life exists, a reason for creation of life must have existed, and hence that should be the objective of life. But in my view, as living beings, its our prerogative to explore what is our free will. But free will is not free till we free ourselves of ignorance of choices that may exist and we may not know. So let me share the universe (pun intended) of MECE choices that come to my mind, and I am sure there are others that I am ignorant about :

Option 1: Lead an agnostic life
Such a person makes no effort to optimize the outcome of his life as such a person assumes that either objective function cannot be known or pursued.Pros - Simple uncomplicated and spontaneous life experience. Cons - The outcome is purely path dependent

Option 2: Optimize lifetime around material dimensions
Such a person spends his/her lifetime in pursuit of maximization of one of the popular dimensions such as wealth, fame, pleasure, ethics, self-pity etc or in most cases a combination thereof. Pros - Provides focus and direction to one’s life, less confusion/self-doubt. Cons - The outcome seems spiritually deficient in most cases

Option 3: Optimize lifetime holistically in all known dimensions
This is where every decision of such a conscious and mature individual pursuing this option becomes a complex optimization exercise as many dimensions trade-off against one-another. Pros - If exercised effectively, the outcome of this choice can be considered a local maxima. Cons - Lack of focus due to competing objectives, low success rate due to higher complexity

Option 4: Optimize lifetime and its impact across time and space around all known and unkown dimensions

A person pursuing this choice will first have to be become aware of the purpose of his life as if he/she were one with the universe of universes, the known and the unkown, the past, present, and the future. I think this awareness is known by different names such as enlightenment, Nirvana, Moksha, and I am sure there are many others. And on attainment of this knowledge, he/she will spend the remainder of life in pursuit of this purpose. Pros - Outcome imho should be the global maxima of one’s life.Cons - Successful practice of this choice is so rare, mathematics and common wisdom would consider the chances of its successful outcome as near zero, and therefore not even worth a shot. But logic is a very weak tool to assess this choice.

Ravi found these choices as a good starting point as it appealed to his structured thought process and he remarked – “Hmm….interesting choices… ascending order of non-linearity/complexity”.

Ravi and I did agree on one of the dimensions of the objective function of life. That parameter is “good health”. Unarguably, one should lead life while ensuring one does whatever in one’s control to ensure good health, both in present and in future. Assuming good health leads to a longer lifespan (in most cases), this ensures that one has a longer window of opportunity to attain the maxima in life. Good health enables one to perform better in most material and spiritual quests. In summary, pursuit of this objective/goal seemed to hold its water against all the dimensions of analysis that we could think of.
Even if this e-shastrarth (an Intellectual discussion between Pundits, in Ancient India) does not yeild much else, I think this is a good take away – one should invest in good health. Obviously, it is not the only objective of one’s life, but it definitely brings one closer to achieving the objective of life. Hopefully other dimensions will reveal themselves as I continue this quest.

Now that we have established that maximization of good health is unarguably one of the dimensions of achieving maximum out of one’s life, can there be more low hanging fruit in this quest? Can something like morality or ethics that most people consider noble and righteous be another such undisputable category.

The answer to this, according me, depends on definition of morality or ethics. According the Marriam Webster Online Dictionary:

morality is defined as: conformity to ideals of right human conduct

and 

ethics are defined as: the discipline dealing with what is good and bad and with moral duty and obligation

As exemplified in above definitions, such words cannot be defined without the use of another word that is subjective to a person’s, society’s, country’s, or local social context’s set of beliefs. Words such as right, wrong, good, bad – words that are subjective by design. In some societies, polygamy is considered bad, while it is encouraged in some. Some people may consider it virtuous to give a few bucks to a panhandler, while some will argue that it kills their will to earn their livelihood.

Therefore, asserting that one should lead a moral life only demands one to act in accordance with the tacit or codified rules of one’s local context. This however can be considered a maximizing dimension for a homogenous local context such as a given family, neighbourhood, society, country as long as every member of that subsystem holds the same set of values (definition of right/wrong and good/bad).

So the quest continues, maybe the answer is 42 :) but I kinda like the process argument better… but then should'nt process have a starting and end state? Is the starting state – birth and end state – demise? I will stick with 42, but it at least gives me a semblance of purpose to my life… Happy Living to you all!

What is the purpose of life?

What are the most interesting applications of Gamification?

Gamification as a concept has been around us forever, we are now just adding a framework around the mechanics that motivate behavior. Here is an interesting one:


Urinal Fly stickers has apparently become a big business… And it builds on a simple human (in this case male) behavior, show them a target and they will aim :)

And here is another one (Gamification of Sex): 
http://enterprise-gamification.c…

The Stockholm County AIDS Prevention Program had an idea and distributed 50,000 free condoms with a QR code on it. Once you scanned the QR code with your smartphone, you could download an app and you were ready to go. Once you were ready to engage in the exchange of bodily fluids (prevented by the condoms, supposedly), you just turned on the app, put the phone on the bed and kept it running as long as you were going for it. The outcome (not the one caught by the condom) measured rhythm, speed, duration and noise level.

Way to go Stockholm!

What are the most interesting applications of Gamification?

Do arguments for rebirth/reincarnations hold any merit?

Well, I got interested in this topic a few years back and since then I have read enough accounts on the internet and this documentary is another good resource. The closest I have come to real evidence as opposed to hearsay or third person research, is that I came across a friend’s brother-in-law who claims to recall his previous life very vividly – very similar to the cases in the documentary.

As I have been mulling over this topic, I made a few observations and hypothesis:

1. It is possible that our ancestors (especially as per Hindu texts that I am familiar with) knew and acknowledge rebirth as a quite matter of fact. There were very few disbelievers, not sure how many Hindus truly believe in rebirth today. But the Hindi language continues to have vestigial expressions that make rebirth sound quite matter of fact. For e.g., if someone is taking a long time to finish the meal, it is not uncommon to say – “Will you finish this meal in this lifetime, or are you going to take another birth to finish it”  or in another context to say “In which life did I wrong you, that I deserved this treatment for you”… The vestigial expressions make me wonder that if there is this hip bone in our language there must have been a tail.  I intend to do more research by reading ancient texts – that is my side project, but shall take some time.

2. If one takes a somewhat scientific or rational approach to the subject of life and rebirth of life, then here is one way to plausibly explain it – at least mathematically:

If the total number of human lives to be born every second = X

(for now lets assume that nature has a quota for every species or life form, call it God’s accounting or law of nature)

Similarly, lets assume that the

Total number of all other life forms/species (includes bugs, birds, mammals, aquatic life form etc everything) to be born every second = Y

Then the total number of lives born every second = X + Y

Therefore the probability of a human life form to be born every second = X / (X+Y) which I would argue would be a small probability, given the abundance of micro organisms and number of mosquitos in Mumbai :)

Well, thats not all, now lets look at the probability of rebirth of a human. For a human to be reborn and remember his past life, the probability would be a conditional probability – in simple words, we would need to calculate the probability of being chosen as a human twice in a row – thats assuming that the soul (or spirit of whatever consciousness persists after rebirth) is being assigned physical bodies at time of birth.

For simplicity, therefore the probability of rebirth in humans would be =
[X/ (X+Y)]^2

If for argument sake lets say the ratio of humans born every second to the number of all other species born every second is 1 in a million, then the chances of rebirth are 1 in a billion.

Given the numer of documented cases of rebirth that are legitimately documented (ones that are not ostensibly a hoax), this number kind of starts to fall in the right range…

Summary:  My hypothesis is that if rebirth exists, then it may be uncommon only because a spirit would remember and be able to narrate their prior births only if it is born a human twice in a row. Thrice in a row would be extremely improbable, but would be super cool imo.

All other lesser humans like me may only have vague characteristics of their previous birth, for e.g., if I was a bison in Sahara dessert and if I died of starvation I might love to drink in its current birth.

That brings me to another related topic: Do certain humans resemble or have recognizable characteristics of animals (that they were in their previous birth)? Have you come across any person that has traits of a bear, a horse or a pig? I have seen all three. I guess I will post this question on Quora :)

Do arguments for rebirth/reincarnations hold any merit?

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